Online Auto Auction

Online Sales

Each week hundreds of dealers attend our auctions through our online simulcast system – EDGE Simulcast. Simulcast is a system that allows you to attend a live auction event and compete for items against the live bidding audience on the traditional auction floor without ever having to leave your office, home, or hotel room.

You experience the live auction emotion and enthusiasm via your personal computer and internet connection.

How It Works

Once you join us online, you receive real-time color, video, and audio from the auction floor and can submit instantaneous bids to the auctioneer while competing—without disadvantage—against bidders on the auction floor and other online bidders.

EDGE Simulcast features include:

• A user-friendly system
• A state-of-the-art, fault tolerant, private network
• Instant receipt by the auctioneer of “remote” bids
• Instant “floor” bid notification to remote bidders
• Real-time live color, video, and audio direct from the auction floor to the remote bidders
• An online sale item catalogue you can use to thoroughly inspect each vehicle before making your purchase decision
• Every unit consigned and set for sale are available for live online bidding.

To Log Into EDGE Simulcast

1. To bid on EDGE Pipeline, create an account or call dealer registration at (864) 231-7000, ext. 118.
2. On auction day, login with the account you created. Attend the auction live by clicking the EDGE Pipeline logo in the top left corner of the webpage.
3. On the live auction page under Wednesday, scroll down to “Carolina AA”. Press the attend simulcast button and chose what lane(s) you would like to bid!

For more information on Auction EDGE products, please contact Brittany Graham at (864) 231-7000, ext. 118 or at [email protected].

All Online Sales can be accessed by registered dealers by logging into “EDGE Simulcast” located in the upper right corner of this page.

Carolina Auto Auction

Physical Address

140 Webb Road
Williamston, SC 29697

Mailing Address

PO Box 5677
Anderson, SC 29623-5677

Call or Text: (864) 231-7000

Fax: (864) 231-7900

Business Hours (Eastern Time)

Monday – 9am – 5pm
Tuesday – 9am – 5pm
Wednesday (Sale) – 8am – 5pm
Thursday – 9am – 5pm
Friday – 9am – 3pm

*Preview hours are the same as business hours EXCEPT Wednesdays when preview hours begin at 7am.

Gate Hours

Monday – 7am to 9pm
Tuesday – 7am to 9pm
Wednesday – 6am to 9pm
Thursday – 7am to 9pm
Friday – 7am to 9pm

Saturday – 8am to 6pm
Sunday – Closed

©2025 Carolina Auto Auction Inc.

Colorado’s Premier Online Auction Marketplace

Roller Auction customers get the benefit of 47 years of experience combined with the personalized care that only a family-run, independent auction company can provide. We connect buyers and sellers in a fun, stress-free and profitable experience using processes and technologies we’ve spent decades implementing. From small to enterprise-scale online auctions for government agencies, financial institutions, private and public companies and others, we turn quality assets in to cash quickly and easily.

Contact us today for a private, no cost consultation on our services
and how we can assist with your auction.

Fast

Roller Auction has a streamlined process built on decades of experience.

Easy

Starting with the free consultation and ending with funds in the bank, Roller Auction takes care of every last detail, so you can focus on what matters most.

Profitable

Roller Auction is laser-focused on making sure our customers get the most for their liquidated assets

Our Testimonials

Happy Customers

Mikayla Henry

Rikki Tahta

Scott Tashie

Ginger Haber

“As part of a facility consolidation, we had to liquidate a ~4500 square foot R&D lab with limited staff on our side. It was a very overwhelming project, but Roller Auctions made it go so smoothly. The auction itself had no issues and was fun to watch, and we ended up with a larger check at the end than we expected going in. All in all, we’re very happy and it was a pleasure working with Roller Auctions.”

“Our experience with Dayton and his team was flawless. Roller Auctions were a pleasure to work with: professional, clear and efficient. Organizing our auction was tricky as we are based in New York and were closing down an operation from a distance and his team took charge of all the details and kept us informed to a successful conclusion. Thank you.”

“Dayton and the team at Roller Auctions were amazing to work with! They made the process extremely simple for us from start to finish. Especially considering we were located out of state. If we ever need to utilize an auction company again, they will absolutely be our number one choice!”

“What a wonderful experience!! The auction at our automotive repair shop was an extreme success with Roller Auctions. Thanks to Roller Auctions we were able to close our shop with dignity and expedience, and they made a daunting project very easy for us. Oh, I didn’t mention that it was much more lucrative than I anticipated!!”

Internet Auctions

An online car auction is both convenient and cost effective for all parties involved. At Georgia – Carolina Auto Auction , we use various websites for Internet auction sales. We sell vehicles through SmartAuction, ADESA, AutoTrader.com and eBay Motors. Click below to register and start perusing the online car auctions. Contact us at 877-377-5300 if you have any questions.

At Georgia Carolina Auto Auction, we list vehicles for sale on SmartAuction. Owned by GMAC, now Ally Auto Remarketing, SmartAuction is an online wholesale auction site for off-lease, rental, fleet and dealer-consigned vehicles.

At Georgia Carolina Auto Auction, we list a variety of vehicles for sale on ADESA, which is an online wholesale auction site where off-lease, fleet, rental and dealer-consigned vehicles are sold.

At Georgia Carolina Auto Auction, we list a variety of vehicles for sale on OVE.com which is an online wholesale auction site where off-lease, fleet, rental and dealer-consigned vehicles are sold.

At Georgia Carolina Auto Auction, we list vehicles for sale on AutoTrader.com. With a large selection of vehicle inventory from dealers and private sellers, AutoTrader.com makes the buying and selling process easy.

At Georgia Carolina Auto Auction, we list vehicles for sale on eBay Motors. As an open-bidding online auction, eBay Motors has a wide selection of vehicles.